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“Mwuah mwuah” your way to the top! |

Salloli Kumar |
With the autumn winter collections being showcased at almost every fashion hotspot in the country, the champagne brigade seems to have found a new way to get noticed. Business aside, these fashion and stylish living events serve as the perfect platform for fashionistas to “Mwuah Mwuah” themselves to the top of the social heap. |
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Known as “air-kissing”, this form of social kissing can be traced to the French concept of “faire la bise”. Like all things French, kissing the air behind your ears is a subtle art that the social elite have cultivated to perfection. Several socialites around the world lead by glam dolls Paris Hilton and Kim Kardashian have made an entire career out of air kissing.
Closer home, social butterflies Queenie Dhody, Tanisha Mohan, and Ramola Bachhan are running the party circuit on their perfectly manicured finger tips.
At a recent do by designer Neeru Kumar at Olive, “mwuah mwuah” was in full glory. The ladies and gents of the first row found an ever perfect excuse to air kiss their way in to Page 3 and other party pages of the glossies. Many of them probably never say hello to each other, otherwise.
However, air-kissing is always like a gourmet dish that needs to sit perfectly on the social palate of your connoisseur onlooker. And if you cannot do it well, don’t take the chance at all. Former minister and personal champion of many social causes, Renuka Choudhary elucidates air-kissing as ‘such a warm way of greeting.’
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| “It helps in breaking the tension of many social hierarchies and puts everyone at ease. It’s a great way to get the party started,” she adds tongue-in-cheek. |
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| Jan Handerson, High Commissioner of New Zealand to India has an interesting point to note. She finds the “mwuah mwuah” culture of New Delhi much more restrained than what she has observed internationally. |
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| Vesna Jacob, fitness expert, and Liz Verma, formal model, both conclude that they would only kiss those they like or they would just turn their face as they don’t find any point in being generous with their social kissing. |
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Well, you can appreciate the subtle ice breaking quality of this gesture or absolutely abhor it for its snob quotient, but it’s always good to know how it is really done. So ladies and gentlemen, here’s your air-kissing 101 to get you started on your social ladder! |
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Ladies!
1. You need to be totally perfumed behind your ears.
2. Purse your mouth; aim half way between the ear and cheek.
3. Kiss both the cheeks.
4. Do not touch your mouth to cheek; it’s always cheek to cheek.
5. Contact is not always necessary unless and until you are truly close.
6. Remember a pro at the game never leaves her lipstick mark…nope..nothing too personal about this kiss |
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Gentlemen!
1. Never get too personal. Don’t grab please!!
2. Just smell the perfume and kiss the air to glory.
3. Of course you can make the “mwuah mwuah” noise and punctuate it with “You looking gorgeous, awesome” and other flattering vocabulary.
4. Please remember after air kissing… move on in exactly two minutes. A true pro will never overstay.
5. The social set? You never ever sweat. It is absolutely taboo in the socialite world even if it is 45 degrees C outside.
6. Control the body, too much of quick movement never helped anyone. It can actually lead to embarrassing situations like wardrobe malfunction or even worse, it might land the kiss on the mouth.
So ladies and gentlemen! Air kiss yourself to the top…mwuah mwuah till we meet again. |
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